Camden Climate Change Alliance | Annual Report Design
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Problem: Camden Climate Change Alliance wished to revamp their annual report design and format in order to reduce the resources it used. The previous report format was an A4 staple bound brochure, with a design that used lots of white space.
Solution: A 6 page report which utilises space in a more efficient way, while still allowing for a clean design. We continued to use paper that 50% post consumer recycled fibre and 100% ECF wood pulp, alongside using a printer that uses vegetable based inks. As the content of this report was based around their awards ceremony, we implemented an additional gold colour to the colour palette to reflect this.
Highlight: The challenge of designing around sustainability, as well as having the opportunity to adapt their infographic style to be a bit more ‘grown up’ and elegant for their corporate audience.